Applied Colleges
Study It Right Advertising Campaign
College Admission Campaign
Category: Studying, University
Client: Applied Colleges, Ministry of Education(Saudi Arabia)
Agency: Ways Marketing Solutions, Saudi Arabia
Senior Art Director: Ibrahim Madi
Art Director: Mohamed Al Boghdadi, Eyas Al Kadi
Senior Designer: Abdullah Al Farhan
Senior Copywriter: Omar Shibat Al Hamd
Brief overview
As Senior Art Director for the Ministry of Education's applied college registration campaign, I led a visually dynamic strategy to emphasize the benefits of enrolling in these institutions. I and my team have highlighted practical majors aligned with market demand and positioned the colleges as catalysts for personal and professional growth. Through captivating designs, we showcased the diversity of practical majors offered and emphasized the relevance and potential for future career opportunities. Our designs instilled confidence in prospective students, reassuring them that by choosing these colleges, they were making a wise investment in their education and their future. Ultimately, the campaign aimed to inspire action and drive registrations by showcasing the tangible benefits and opportunities available through the Ministry of Education's applied colleges. Through strategic visual storytelling, we empowered students to take control of their academic journey and pursue practical majors that would lead to fulfilling and successful careers.
