Portal Agency

Digital Marketing Brand Identity

Category: Brand Identity, Design

Client: Nafethah Marketing Agency(Saudi Arabia)

Agency: I Madi Creative Studio

Graphic & branding Designer: Ibrahim Madi

Brief overview

As a freelance designer, I developed a unique brand identity for Nafethah, a digital marketing agency whose name means "portal." I centered the logo design around the concept of a window, symbolizing Nafethah's core role as a gateway to the digital market. This visual metaphor captures the agency’s mission to provide clients with clear and impactful access to digital opportunities. I also chose a strong, bold color palette to ensure the brand stands out, enhancing its presence and appeal in a competitive landscape. The result is a cohesive and memorable identity that effectively communicates Nafethah's purpose and values.